Vessel Athletics is a functional running apparel brand. With the launch of the first design, the Hydroshirt, the Vessel Athletic team redefined on-the-go hydration by allowing runners to seamlessly carry water within their apparel, while eliminating the inconvenience of weight & slosh. Jasmine Sanchez, founder, needed to refresh the current branding for something bold and expressive. While exploring visual cues of rivers and trails, the final wordmark is grounded in the notion journeys rooted in community, safe passage, and the spirit of adventure.

Check out the Kickstarter campaign here!:
The HYDROSHIRT: Hydration Built Into Your Running Shirt

Photography & Video: 845a

Check out the Kickstarter campaign here!

The HYDROSHIRT: Hydration Built Into Your Running Shirt

Photography & Video: 845a